At Semly, we support only product files in the Google XML format, compliant with Google Merchant Center standards.
If you want to import your offer into your Semly account, make sure that your product file meets the following requirements.
Google XML is a standardized structure for product data files developed for Google’s advertising system, especially Google Shopping.
This format is based on XML and uses specific elements (tags) to describe each product clearly and in accordance with Google’s requirements.
The file header should look like this:
<rss version="2.0" xmlns:g="http://base.google.com/ns/1.0">Each product should be placed within an <item> tag and include a set of required and optional elements.
Most important product tags:
<g:id> – unique product identifier
<title> – product name
<description> – product description
<link> – URL to the product page
<g:image_link> – main product image
<g:price> – price with currency (e.g., "99.00 PLN")
<g:availability> – product availability (e.g., in stock)
<g:condition> – product condition (e.g., new)
<g:mpn>, <g:brand>, <g:shipping> – additional data, if available
Does the file include the correct header?
Does each product contain at least the required fields?
Does the price include a valid currency (PLN, EUR, etc.)?
Are all URLs correct and pointing to active product pages?