# Help center

> Find answers to your questions

## First steps with Semly

Get to know Semly and start analyzing visibility in AI.

- [Welcome to the Semly Help Center](https://help.semly.ai/en/articles/4-welcome-to-the-semly-help-center): Knowledge Center about Semly, GEO and AI Search.
- [Quick start with Semly](https://help.semly.ai/en/articles/9-quick-start-with-semly): Initial account setup.
- [Key indicators](https://help.semly.ai/en/articles/10-key-indicators): How to read results and indicators in Semly. A guide to brand visibility analytics in AI answers.
- [How AI monitoring works in Semly](https://help.semly.ai/en/articles/15-how-ai-monitoring-works-in-semly): Find out how Semly analyzes AI model responses and why the results may change over time.
- [Best practices in Semly](https://help.semly.ai/en/articles/29-best-practices-in-semly): Check out proven tips that will help you analyze data in Semly better and improve your brand’s results in AI more effectively.

## Project setup

Set up your brand, products, prompts and competitors.

- [How to complete a brand profile](https://help.semly.ai/en/articles/16-how-to-complete-a-brand-profile): Find out how to correctly fill in brand data in Semly so the system can better analyze your company's visibility in AI answers
- [How to add products or a Google Shopping XML file](https://help.semly.ai/en/articles/17-how-to-add-products-or-a-google-shopping-xml-file): Find out how to add products to Semly using a Google Shopping XML file or a ready-made integration, and why up-to-date product data is important for analyzing brand visibility in AI.
- [How to get a link to the XML file from the store platform](https://help.semly.ai/en/articles/8-how-to-get-a-link-to-the-xml-file-from-the-store-platform): Find out how to generate a link to a Google Shopping XML file from popular e-commerce platforms.
- [How to create prompts and topics](https://help.semly.ai/en/articles/18-how-to-create-prompts-and-topics): Learn what prompts are in Semly, how to create good questions for AI monitoring, and how to organize them into topics.
- [How to add competition](https://help.semly.ai/en/articles/19-how-to-add-competition): Find out how to add competitors in Semly and how to use competition analysis to check brand visibility in AI answers.

## Reports and analysis

Track results, position, sentiment and visibility in AI.

- [How to read the visibility report](https://help.semly.ai/en/articles/20-how-to-read-the-visibility-report): Find out how to analyze the visibility report in Semly and check how your brand appears in AI responses.
- [How to analyze prompt details](https://help.semly.ai/en/articles/21-how-to-analyze-prompt-details): Learn how to read prompt details in Semly and check why your brand appears or doesn’t appear in AI responses.
- [How to interpret AI model responses](https://help.semly.ai/en/articles/22-how-to-interpret-ai-model-responses): Find out how to analyze real AI model responses in Semly and check whether your brand is correctly described, recommended, and understood by artificial intelligence.

## Sources and recommendations

See where AI gets data and what actions to take.

- [What are AI answer sources](https://help.semly.ai/en/articles/23-what-are-ai-answer-sources): Learn what sources in Semly are and why they matter for brand visibility in AI answers.
- [How to read Semly recommendations](https://help.semly.ai/en/articles/24-how-to-read-semly-recommendations): Learn how to use Semly recommendations and turn AI analysis results into specific actions that improve brand visibility.

## Content Generator and Knowledge Base

Create articles and publish brand knowledge.

- [How to generate your first article](https://help.semly.ai/en/articles/25-how-to-generate-your-first-article): Learn how to generate your first article in Semly and use it to build brand visibility in AI answers.
- [How to set up a knowledge base on a subdomain](https://help.semly.ai/en/articles/26-how-to-set-up-a-knowledge-base-on-a-subdomain): Find out how to run the Semly knowledge base on your own subdomain and why it’s important for your brand visibility in AI answers.

## Account and help

Manage your account, payments and invoices.

- [Account, payments and invoices](https://help.semly.ai/en/articles/27-account-payments-and-invoices): Find out where to check information about your account, active plan, payments, and invoices in Semly.
- [Most common questions (FAQ)](https://help.semly.ai/en/articles/28-most-common-questions-faq): Find answers to the most common questions about how Semly works, brand visibility in AI, reports, products, recommendations, and the knowledge base.

## Optional

- [Baza wiedzy (pl)](https://help.semly.ai/pl/llms.txt)
- [Znalostní báze (cs)](https://help.semly.ai/cs/llms.txt)
- [Base de conocimiento (es)](https://help.semly.ai/es/llms.txt)